Acquire New Customers Inexpensively



FundScrip is the only National bilingual gift card fundraising program.


FundScrip unites Canada's best-loved retailers with supporters of fundraising groups across Canada.

Thousands of households across Canada budget their weekly spending using FundScrip, enabling them to raise money for projects and causes close to their hearts.


FundScrip is offering you the opportunity to acquire new customers and retain them in an inexpensive way by being promoted to our extremely loyal audience as a FundScrip Participating Retailer.


Benefits Enjoyed by Participating Retailers


  1. Distribution to a very loyal, fast growing channel
    • Due to the fundraising nature of our program, experience has demonstrated that our members only buy from our participating retailers, which means that our members are probably not buying from you now. So you get loyal new customers in an inexpensive way:
    • High annual growth rate
    • Large registered user-base (supporters)
    • Thousands of orders shipped each week
    • Recurring Order feature allows customers to "set it and forget it" engendering loyalty
    • 75% Repeat Buyer rate

  2. We pay the transaction costs
    • Because the cards are bought from us, we absorb any associated transaction fees
    • Can be significant in the case of credit cards, where charges are a percentage of sales

  3. We take the load off your customer service
    • Depending on the Customer Service tools you provide, we handle most, if not all, of your customer service issues

  4. Great Public Relations
    • Who doesn’t want to be associated with Fundraising?
    • Create greater ties with the communities you serve
    • An easy and important way to give back

  5. Targeted Advertising
    • You want the head of household – we’ve got’em
    • Supporters are always in "buy-mode" when using our program
    • FundScrip Monthly Spotlight promotions available to all Partners: on order form, website & occasional promotions
    • Paid Advertising Opportunities: inside and/or on order envelopes coupons

  6. Risk-Free Sales
    • We don’t charge up-front fees to sell on our platform to our membership base
    • We earn our commissions – pay-per-sale

  7. Pay-As-You-Go Fulfillment
    • We pay you right away for each order
    • We sell your cards before we earn anything!

Plus, Benefits of Gift Cards, in General


Lift

  • Consumers spend more than the balance of the card, generating incremental revenue - and no rebate was provided for these sales, meaning that the acquisition of this customer is actually less that the rebate


Shift

  • Consumers don’t shop at the competition (even when it’s more convenient) because they have a balance on your card, which increases store traffic and your ability to influence their buying habits through in-store marketing initiatives


Frequency

  • Gift cards encourage more visits per cardholder, which again increases store traffic and your ability to influence their buying habits through in-store marketing initiatives 


Advocacy

  • Referrals introduce new customers to your stores and brand from a credible reference


Float

  • Unredeemed balances can be invested for a return


Breakage/Slippage

  • Once expired (where applicable), unused balances are pure profit



And don't forget the secondary benefits...


  • Improved cash flow
  • Increased store/website traffic
  • Keeps the money in your stores
  • Creates great impulse buying opportunities
  • Increases overall marketing opportunities
  • Reduces accounting and administration costs



Contact FundScrip today and become a participating retailer


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