Building Lasting Connections With Fundraising Supporters

Group of individuals on a video call.

When people contribute to your cause, they are expressing belief in your mission. Cultivating relationships with those who have already demonstrated an interest in your cause reduces the need for exhaustive outreach efforts. Additionally, repeat donors are more familiar with your organization, requiring less effort to educate them about your mission and goals. Retaining existing supporters is more time-efficient and cost-effective than acquiring new ones.

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